Tag Archives: Search Engine Marketing

Search Engine Marketing vs. Search Engine Optimization â?? Whatâ??s the Difference?

Whatâ??s the difference, and why should you care? Youâ??ve heard the terms used interchangibly â?? search engine marketingâ?? and â?? search engine opt imizationâ??. Are they the same? (3 hours ago) Continue reading

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Pandia Search Engine Marketing Wrap-up August 20

Some interesting articles and posts from this week’s coverage of search engine optimization and marketing. (8 hours ago) Continue reading

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Pandia Search Engine Marketing Wrap-up August 14

More headlines from the world of search engine and social media marketing. (9 hours ago) Continue reading

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Taking the Pain Out of Search Engine Marketing

If you’ve found that pay-per-click campaigns are hard to manage, you’re not alone. But here’s a new service that aims to help. (5 hours ago) Continue reading

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Google Adwords: Most Expensive Keyword Categories

Google makes a heck of a lot of money from online advertising. In fact, 97 percent of Google’s revenue, which totaled $33.3 billion in the past twelve months, comes from advertising. WordStream, a venture capital-backed provider of hosted software that… Continue reading

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Average search marketer salary drops 20%, according to survey

The average salary of today’s search marketer stands at $75,542, a 20% decline from 2009, according to the "2011 SEMPO Salary Survey" released by the Search Engine Marketing Professional Organization on June 28. The survey was conducted during the fourth quarter in 2010. (5 hours ago) Continue reading

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Press release on Casey Anthony trial gets top spot in Google, Yahoo

Need proof that search engine marketing works? Casey Anthony trail is Exhibit A. (9 hours ago) Continue reading

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Elite SEM Named Digital Search Agency of Record By Clarks Companies, North America

Clarks and Bostonian Shoe Brands Leverage Search Engine Marketing to Connect With E-Shoppers Read the full story at (37 mins ago) Continue reading

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Pandia Search Engine Marketing News Wrap-up May 21

Here are some recent articles and post of relevance to search engine marketing and search engine optimization. (22 hours ago) Continue reading

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Are You Ready? Why Today’s Serp Will Be Unrecognizable In 5 Years

I hate to admit it, but honestly, I’ve been pretty down on search lately. After almost a decade as a search engine marketing guy, I’ve seen this industry grow, mature, and now, plateau. (5 hours ago) Continue reading

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