Tag Archives: Ads

Facebook launches Ads API

The efficacy of Facebook advertising may still be yet to be determined for many advertisers, but that hasn’t stopped brands from pouring big money into ads on the social network. With more than 750m users, Facebook is simply too appealing a platform to… Continue reading

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Facebook launches Ads API

The efficacy of Facebook advertising may still be yet to be determined for many advertisers, but that hasn’t stopped brands from pouring big money into ads on the social network. With more than 750m users, Facebook is simply too appealing a platform to… Continue reading

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Yext Receives $10M in New Funding For PowerListings

NY-based startup Yext just closed a $10 million series D round led by Michael Walrath of WGI Group Investment, according to TechCrunch. Investors IVP, Ron Conway’s SV Angel and Sutter Hill were also participants. The startup’s pay-per-call ads for loca… Continue reading

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Google Study: Ppc Ads Do Not Cannibalize Your Organic Traffic

Though I’ve never met him personally, I admit to being a big Hal Varian fan. For those who don’t recognize the name, Dr. Varian is the Chief Economist at Google and like me, one of the oldest guys in his company. (57 mins ago) Continue reading

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Facebook Ads: Three Case Studies

Emerging brands share their strategies, tactics, and results. (4 hours ago) Continue reading

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Blog – Surprise! Facebook Has No Problem Running Ads for Users’ Google+ Accounts

Facebook appears to be happy to take advertisers’ money in exchange for a slow drip of users to Google+ (10 hours ago) Continue reading

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Google: Hold Off On Creating Business Profiles On Google+, Non-user Profiles? Will Be Shut Down

Tonight Christian Oestlien, The Ads Leads on the Google+ Project, posted a message along with a brief YouTube video about future Google+ plans on his Google+ account . The video is just over a minute, but Christian covers a variety of topics. (38 secs … Continue reading

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American Express cardholders can now trade points for Facebook ads

Business owners, would you take advantage of the new program? (18 hours ago) Continue reading

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TBG Digital Releases Data That Shows Facebook Rewards Ads with Social Context

SAN FRANCISCO & LONDON—-Regarding Facebok advertising, cost-per-click is lower when one uses ads with social context. (9 hours ago) Continue reading

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Google: Product Extension Ads Now Available For Mobile

Basically these two mobile formats allow marketers to include product images and related data in ads showing on mobile devices (like PC-based AdWords). (8 mins ago) Continue reading

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